Roundup of April Fools 2012 PR stunts
Sure for Men's new genius interactive campaign
Cup dispensers placed next to polluted water spots in NYC highlights global water crisis
London Zoo penguins celebrate 2012 games with custom-built diving board
Order pizza with one touch of a fridge magnet ‘panic button’
Will Ferrell announces Anchorman sequel as Ron Bergundy
Kiefer Sutherland show connects Canadians through social media
Elephant plays with Samsung phone in viral hit
Grand Prix racer offers Magnums to the media
The start of the Jubilee stunts…Union Flag Sausages
Aussie insurance company launches Wife Insurance
Pop-up shop allows customers to buy chocolate with promise of good deeds, not money
Read all about the new features and changes at PRexamples.com
Dancing Penguins take to Pineapple Dance Studios to launch Happy Feet Two
Huge Angry Birds stunt takes place at Seattle’s Space Needle
Amazing 8-bit Youtube adventure game released, inadvertently promotes new Mad Men season
Pimms mark start of British Summer Time with World’s Largest Deckchair
Haribo eggscapee
The Cavendish Hotel treat guests to a sweet stay…
Alton Towers’ new ride given 12A certificate by BBFC
NZ Marmite crisis boosts brand
#MyPriorityMoment – O2 launch new Twitter game
British Airways goes for gold with Olympic pop up restaurant
