PR

Desperados turns frozen beer into festival jacket air-con

This 1.9-square-metre home makes Sweden’s housing crisis painfully real

KFC gives ‘Chicken Wine’ the pairing it was waiting for

McDonald’s is crashing weddings with personalised sauce pots

XL Big Issue brings vendors’ sight loss into focus

7UP turns Clapham pub pink for zero-alcohol shandy launch

Specsavers recruits Groove Armada to get Gen X to check hearing

Vodka brand builds ice-cold refuge from London heat

Museum turns ‘worst aquarium ever’ review into sold-out merch

Taco Bell Spain turns the avocado toast myth into rent money

Amazon’s pop-up library stocks nothing but self-published books

Busch turns hay bales into beer billboards

Now Pepsi fans can smell like their favourite soda

Domino’s turns its cult dip into a garlic and herb ice cream

Paddy Power turns Dublin’s dreaded wheel clamps into comedy billboards

British Museum lights up White Cliffs for Bayeux Tapestry

loveholidays opens pop-up celebrating crisps from abroad

Tesco’s strawberries and cream van rolls into Wimbledon

Case Study: KitKat Heist

HBO Max sends an eight-metre dragon soaring over London

Porsche puts conservation in focus with Black Mambas documentary

Aldi puts ‘Dave’ in the spotlight for spoof fragrance campaign

Hyundai launch a spa in a car

Cornetto brings Susan Boyle to Little Venice for a jingle comeback