COOH

Häagen-Dazs asked Toronto for a pint. Stella Artois said yes.

IKEA conceals household clutter behind its own billboards

Spotify rewards fans for ripping down its posters

Netflix traps a man in a billboard above Sunset Boulevard

Busch turns hay bales into beer billboards

Paddy Power turns Dublin’s dreaded wheel clamps into comedy billboards

Corona turns sunset shadows into a giant beer bottle ‘posters’

Uber rolls out a tissue truck for England’s World Cup exit

Carlsberg turns flyposters into football goals

British Museum lights up White Cliffs for Bayeux Tapestry

A giant Trojan Horse arrives in Trafalgar Square for The Odyssey

Supergirl casually props up a billboard.

NHS Blood and Transplant drains iconic logos to spotlight blood shortage

OpenAI carves ChatGPT into the side of a building

Argos puts a Smeg fridge in a giant toy box to settle the toy-shop debate

Filthy van. Clean idea.

Bupa turns personal health stories into one of Europe’s largest hand-painted murals

Obsession turns creepy love notes into billboards you can text

OpenTable ‘BillBoard’ tots up the unpaid debt to mothers

Charlize Theron scales Times Square for Netflix

Street art turns kids’ height charts into a stark call on homelessness

National Geographic turn billboards into living homes for bees

Uber turns sunbed wars into a smart plug for Reserve

IAMS checks in with a cheeky airport take on pet gut health