Fashion

Woolmark puts a see-through billboard in a sheep field

Aritzia turns its cult puffer jacket into a giant New York installation

Desigual casts Elon Musk’s daughter opposite a robot that won’t obey

KFC turns pickle obsession into high fashion with ‘Picklecore’

Duolingo turns mispronounced fashion names into a NYFW collection

Savage X Fenty casts giant lingerie shadows over New York

The Digital Camouflage shirt built to vanish from surveillance cameras

Loewe spells out its name in the buckles of new sandals

Kate Moss lip-syncs Wicked Game in Gucci’s new campaign film

Crocs hatches six-foot mascot Niles to build a new social universe

KFC opens a pickle-themed nail bar

Will Ferrell’s fictional golfer fronts SKIMS’ new menswear campaign

Dior gives The Very Hungry Caterpillar a couture makeover

Djokovic’s wolf spirit comes alive in Lacoste’s custom Roland Garros jacket

This outdoor brand photographed one person from every year of its 100-year history

Aldi brings Specialbuys swagger to the Hawaiian shirt

KFC leans into absurdity with pickle-filled puffer jacket drop

JD casts Louis Theroux as unexpected face of Nike Air Max campaign

Now you can get buried in a Supreme coffin

Lidl rolls into London Fashion Week with runway-ready trolley bag

Jacquemus appoints his grandmother as the brand’s first-ever ambassador

LEGO and Crocs step into playful new partnership

Lacoste opens alpine padel courts in Courchevel

Ralph Lauren opens festive pop-up in Chelsea