Introducing the Boullion Bag from the House of K(norr)

By on Wednesday, December 20, 2023

Food brand Knorr have launched the hottest accessory of this season and it’s not a hot & spicy stock cube. Tapping into the (sometimes) illogical fashion trend of a small handbag accessory, the company have released their Boullion Bag.

Created with the fashionable and flavourful in mind, the mini bag can hold one thing – a Knorr stock cube. The bag echoes the Knorr’s logo and features golden accents including a ‘K’ monogram as seen in the spoof fashion promo video and imagery created by MullenLowe UK and Deutsch NY.

So if you’re heading to a household where seasoning isn’t the mode this festive season, look no further for your perfect accessory.


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