Cash thrown from casino balcony to promote Man on a Ledge DVD release
Even Superheroes Need Love
Personalised ‘Gift Clouds’ Created To Promote Open Air Shopping Mall
Fashion show is not shy of ideas
L.A. Landmark ‘Transformed’ in Stunt for Universal Studios
Dallas Welcome Mat
Paddy Power augmented reality campaign brings The Queen’s face on £10 note to life
Lynx’s ballsy campaign reminds us “no one likes dirty balls”
Win free food with every Euro 2012 goal scored
Miami Dolphins cheerleaders in Call Me Maybe PR stunt
Celebrity endorsement remains a winning PR tactic
One Book Bookshop
1km-long natural grass trail laid in capital city to promote shower products
Artwork made entirely of bread and cheese unveiled
The Queen’s Diamond Jubilee Google Doodle
Recruitment agency resort to underhanded (but very clever) methods to target applicants