Food & Drink

Gatorade employs Usain Bolt to prove their place at the Olympics with #WinFromWithin

The vegetarian oyster

Cadbury send personalised Dairy Milk bars to Team GB athletes

Jaff-art cake

Tesco launches first virtual store…at Gatwick Airport

Ultimat Vodka window washer gives ‘overworked’ New Yorkers a lofty alcoholic invitation

PR Lessons In the Chick-fil-A “Controversy”

Beer ‘containing’ steroids launched in hope of undermining Olympic sponsors

Oddbin’s anti-LOCOG stunt rewards Pepsi-drinking, Nike-wearing, MasterCard-using customers

Coca-Cola machine swaps hugs for free drinks

Vending machine campaign asks: ‘how far will you go’ for free food?

Sesame Street’s Cookie Monster latest to spoof Carly Rae Jepsen’s Call Me Maybe

Pringles aim to beat Justin Bieber’s Guinness World Record for #armedforcesday

Best thing since sliced bread, Warburtons #ToastieKnife