Retail

Lego launches Braille Bricks to help blind children learn through play

IKEA’s new ad campaign provides directions to its most sustainable store via walking and public transport

Trivial Pursuit opens the first hotel to accept knowledge as payment

Cadbury’s Treasure Island campaign digs itself a large hole

Barbie reimagined on her 60th birthday to show her real age

International Women’s Day 2019 round up

LEGO mocks Samsung and Huawei’s foldable phone with its very own ‘Lego Fold’

10 of the best PR stunts and creative marketing campaigns (Feb 2019)

LinkedIn to open pop-up pub for job seekers

Brighton Hemp dispensary is seeking a ‘professional spliff roller’

Nike celebrates “crazy” women in sport in new #justdoit ad

IKEA deploy supersized SMÅKRYP bath toys to clean the Thames

IKEA France to install Nordic hot tubs along the banks of the River Seine

Valentine’s Day marketing campaign round-up 2019

Wickes introduce suncream for tradesmen

‘Bonkin’ Bunny’ press drop causes a bit of a buzz

The weirdest and funniest ad you’ll see this week

Italian restaurant releases gender reveal lasagna

KFC Are Now Selling Gravy-scented Candles

Eight year old inspires AO.com to redesign packaging to help kids build cardboard forts

AD OF THE DAY: Disney pulls on heartstrings with tale of adorable animated duck

Lidl hijacks billboards of retail rivals

Captain Bird’s Eye gets his own rugged 2019 calendar

Greggs launches free Christmas gift wrap service and stocking filler range