Roundup of Halo 4 PR stunts – taking over a country, flying a 3 ton glyph over London and… a pizza
Entertainment
BUYRAL – The secret to making your video go viral!
Mass exorcism of cinemas ordered after pesky evil spirits cause blackouts (and media interest)
Dunkin’ Donuts hooks off Halloween
Christina Aguilera offered $3m to be the face of plus-size dating website
Coke Zero stunt makes train commuters James Bond for a minute
Kitkat In Space
The Modern Family hit Twitter for series premiere
Pizza Hut offering pizza for life to person that asks Romney or Obama ‘sausage or pepperoni?’ during debate
Monsters University ‘academic’ website launched to promote Monsters Inc 2
Wonderbra launches new raunchy smartphone app
stmarksstudios.com
Mercedes-Benz create an interactive advert which users control via Twitter
Edible human limbs – and heads – go on sale at pop-up butchery in gruesome Resident Evil PR stunt
Urban camouflage campaign
Ninja Turtles crawl out of 3D artwork sewers to promote new Nick series
Ninja Task Force ambush annoying cinemagoers in morphsuit PR stunt
Single men toured around France in toy boxes in dating website PR effort
‘Messy’ condom video explodes onto Youtube
‘I scream’ featuring famous horror characters released
One small step for man…. One giant leap for Will.i.am
How to Impress a Penguin
That’s the way to do it!
HISTORY Channel wows journalists with Marilyn Monroe
HMV Social Media Cafe