Guinness QR Code – pure genius

Tony Robinson makes commuting bearable

Fiat pull the fast one over VW

Betfair help Spurs get behind Bayern Munich with Lederhosen

Free customised copies of Max Payne 3 offered to hero’s namesakes

ITV Euro 2012 videos

Stunt launched to stop people urinating in Amsterdam’s canals

Weetabix sends customised boxes to celebs in fun PR stunt, including @MissAmyChilds

Lynx launch world’s first invisible ad

“Drag Him Away” – Domestic violence campaign launches at Euston Station

Telecom NZ encourages phoning home with free Mother’s Day calls (not just for extra terrestrials)

Time Magazine Breastfeeding Cover Captures Social Media’s Attention

Weight Watchers and Debenhams team up to enhance shopping experience for those uncomfortable with their weight

Ann Summers ice cream van promises freebies if you don a bikini or show your best sex face

TorTyrrells Mariachi tour

Bakery commissioned to create giant cupcake tree artwork

Cadbury’s and Shazam join for Olympic TV ad campaign

UBS produce Braille ad and story

Nike go interactive

Great case study: McDonald’s crowdsourcing PR campaign delivers tasty financial results

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