Miami Dolphins cheerleaders in Call Me Maybe PR stunt
Celebrity endorsement remains a winning PR tactic
One Book Bookshop
1km-long natural grass trail laid in capital city to promote shower products
Artwork made entirely of bread and cheese unveiled
The Queen’s Diamond Jubilee Google Doodle
Recruitment agency resort to underhanded (but very clever) methods to target applicants
A crown crust fit for a Queen- Pizza Hut send Jubilee-inspired pizzas to journalists
‘Fit as a Butcher’s Daughter’ racy campaign for Rustler’s
Romanian mourning mothers highlight drink driving dangers
Global Cheese Awards launch ‘Cheese Rap Champion’ competition
Company behind ‘Baby Gaga’ breast milk ice cream return with Holy Water and absinthe lolly
Playing Russian roulette with pizza is a painful success
Portrait of The Queen created using 13,000 pieces of Haribo
Dazzling Digits with Myleene Klass
David Beckham beats the drum for Samsung in clever Galaxy Note viral
Vodafone NZ puts money on the Samsung Galaxy SIII being out of this world