How to Impress a Penguin
Technology
HMV Social Media Cafe
Move over flash mobs, cash mobs are the thing
Tesco launches first virtual store…at Gatwick Airport
Olympic Opening Ceremony dominated by happy tweeters
Urban Outfitters integrates Instagram & Twitter onto product pages
Sneaker store uses GPS to hijack customers from competitors
Lynx screens worlds 1st sound-activated cinema ad in UK
@DKNY creates hype around London store with imitation social media video #UK2012
Charity Kids Company & Netmums want to turn old phones into meals for kids
Missing People enlist Kate McCann as brand ambassador, to launch digital billboard campaign
stmarksstudios.com
Leeds Rhinos put their shirt on Twitter
Best thing since sliced bread, Warburtons #ToastieKnife
Hours of awesome fun with LEGO and Google Chrome