Written by James Herring
Editor of Famous Campaigns. Consultant to brands and agencies.
Visit Iceland will send a knitter to your pointless online meeting
Deliveroo finally solves Cheryl’s milk problem
Columbia takes aim at tech billionaires with survival bunker giveaway
Burger King puts marathon runners on ice in giant cups
JD Sports’ youth club dictionary reveals what ‘alright’ really means
Dear Brand, all I want for Christmas is no AI
Call of Duty builds a Korean alleyway fans can step inside
BTS: Apple Music turns sound into a logo with Fred again..
Estonia’s new tourism promo is a must-watch
Heineken launches a streaming service that gets you off the sofa
Just Eat delivers an excuse to miss absolutely nothing
The Famous Q&A with ~ Noel Mack
Women labelled ‘33% OFF’ in campaign exposing pension gap
Foster’s blows the froth off beer advertising
Visit Oslo turns its famous grump into a Christmas musical
Subway serves up a taste of getting your own way
Wet Ones turns hands into bottoms for ads too cheeky for the subway
KAWS turns Absolut’s bottle into a collector’s canvas
KOKO marks 125 years by making the kebab shop the main event
ASICS puts human movement on the endangered list
Hawkstone turns ‘Wild Thing’ into a farmers’ anthem
Tesco drops the weekly shop straight into Uber Eats’ bag
E.ON hires Bob the Builder, sends him back to school
McDonald’s takes over butcher with three-ingredient message
IKEA turns FRAKTA into a portrait of everyday Italy
Norway’s Enshittificator has a new partner: Death