Weight Watchers and Debenhams team up to enhance shopping experience for those uncomfortable with their weight
Health & Beauty
Ann Summers ice cream van promises freebies if you don a bikini or show your best sex face
Facebook promotes organ donation registration using ‘life event’ on timeline
NHS ask donors to come forward through bloody stunt
Shocking stunt to promote anti-animal testing policy by Lush
Funny Veet reviews – valid PR example? (potentially NSFW)
The Make-Up Map
Sure for Men's new genius interactive campaign
Lynx Attract sponsoring Edinburgh pandas during mating season
DollarShaveClub.com promo ad causes site to crash
Cinema-goers confused in Alzheimer's awareness stunt
stmarksstudios.com
Interactive tweet board set up in Victoria Station
If Carlsberg did dads…
Nike PR stunt