A fashion ad in Grazia with a chilling twist.

By on Thursday, August 21, 2025

Spotted in Grazia, this powerful ad from Women’s Aid mimics a fashion spread — until you read the credits.

Every item, from clothes to emotions, is “by model’s partner,” exposing the invisible grip of coercive control.

image via Kirsty Marrins 

A chilling, clever reminder that abuse isn’t always visible.

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