Louis Vuitton unveils stunning store that ‘reflects the elements’

By on Monday, March 22, 2021

Louis Vuitton has reopened a newly designed store spanning seven floors in Tokyo’s Ginza district – a stunning facade that literally reflects the elements.

The corner store occupied by Louis Vuitton since 1981 has been given completely new look by architects Jun Aoki and Peter Marino.

Inspired by the reflections of water,  the building’s curving and rippling exterior that creates a three-dimensional effect.

This aesthetic is enhanced by a film that produces endless colour variations.

h/t Design Boom/Louis Vuitton

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