Sparkling wine brand turns the cork into proof of everyday wins
Who’s winning the sponsorship league table at FIFA World Cup 2026?
Will Ferrell’s fictional golfer fronts SKIMS’ new menswear campaign
Rexona buys armpit sponsorship on World Cup officials
Tesco’s strawberries and cream van rolls into Wimbledon
Shell targeted as Greenpeace rebrands Tube stations during heatwave
Supergirl casually props up a billboard.
Cannes Lions News Round Up 2026
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NHS Blood and Transplant drains iconic logos to spotlight blood shortage
KFC rebuilds its whole identity around the bucket
Canva lines up brand chiefs of LEGO, Disney, PepsiCo and Mars for Cannes beach
Case Study: How Vaseline turned beauty hacks into a product line
World Cup fever has reached the salad aisle
Cannes Lions reveals Titanium shortlist
Aldi puts ‘Dave’ in the spotlight for spoof fragrance campaign
Wimbledon’s new ad follows a butterfly dodging serves on Centre Court
John Lewis takes aim at disappointing Father’s Day gifting
CamelBak and Crayola launch a limited-edition drinkware collection
Hyundai launch a spa in a car
Burger chain flattens restaurant to launch smash burger
Nike tears up the football rulebook with Rip the Script