Written by Faye Oakey
Faye Oakey is a 2nd year PR student at Leeds Metropolitan University, who reads and contributes to PRexamples.com to expand her knowledge of the industry and keep up to date with current trends. Faye's most notable PR experience is working as 'Curator of Good Noise' or officially 'Account Executive' at creative youth agency Two Birds One Stone for the majority of academic year 2011/12. She also has work experience in-house at Leeds Grand Theatre, Leeds Bradford International Airport and Voodoo Events.
@DKNY creates hype around London store with imitation social media video #UK2012
Charity Kids Company & Netmums want to turn old phones into meals for kids
Missing People enlist Kate McCann as brand ambassador, to launch digital billboard campaign
Best thing since sliced bread, Warburtons #ToastieKnife
Disappearing ink book stunt – ‘The Book That Can’t Wait’
Drake & Chris Brown offered $1M each to settle their differences in the boxing ring
Coke & BK bring ‘freestyle’ drink machines to the UK – customers can create their own soft drink
Vending machine offers free tea in return for tweets using #BOSTWEET4T
stmarksstudios.com
Snoop Dogg, Barack Obama & The Queen feature in Air New Zealand’s new safety video
Cambridge students prove they have just as much fun at their elite university
The Queen’s Diamond Jubilee Google Doodle