The Queen’s Diamond Jubilee Google Doodle

By on Saturday, June 2, 2012

Google commemorates the Queen’s Diamond Jubilee with one of their infamous themed Google Doodles. Launched today to mark the start of the Jubilee 4 day bank holiday weekend, the doodle incorporates the Queen’s portrait, her two corgis and  a regal banner of diamonds. Google kept their familiar colour scheme of red, yellow, green and blue whilst designing their celebration for Queen Elizabeth the Second’s 60 years of public service.

Personally, I always anticipate the brilliant doodles Google creates for a variety of topics of interest, they always manage to capture the essence of what it is about in a simple and fun way, yet very effective. For instance, we have seen already an array of Jubilee inspired.stunts/campaigns and anything else PR’s can thing of to piggyback this popular news agenda throughout 2012, particularly this weekend, yet Google’s doodle has easily cut through the mass of noise and gained a spectacular amount of coverage.

Due to this Google have been mentioned across an impressive number of publications, their own ‘news’ application counts a massive 3898 articles (so far) when searching “Queen’s Diamond Jubilee Google”. Media coverage includes Guardian, Metro, Mirror, ITV News, Financial Times and Bloomberg – and that’s just the first page of results. Overall, a fantastically simple idea that shouts much louder than many other Jubilee inspired complicated stunts and campaigns.

But, I would have loved to see some bunting featured on the doodle!

Comments are closed.

Trending Campaigns

Get the best creative brand campaigns directly to your inbox, every Friday!

Hide forever...