launch whistle-worthy campaign to celebrate insurance relief

By on Sunday, May 5, 2024

Leo Burnett UK’s first campaign with, bringing to life the joyous sense of relief when tackling insurance.

A joyfully weird and witty campaign celebrates the joy of finding insurance hassle-free with a catchy whistle tune.

From the father of a bride giving a wedding speech, to a referee who can’t be flustered and hundreds of commuters packed onto a train platform, the creative builds to the ultimate crescendo.

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