Grumpy Cat causes queues for Friskies cat food at the SXSW festival

By on Tuesday, March 17, 2015

Who had the biggest queue at the South by South West Festival (SXSW) this week? Was it Will Ferrell or Ryan Gosling? or even Al Gore?

No, no and definitely not. It was Grumpy Cat of course!

The famous feline with her lovable yet grumpy demeanor was the star attraction at this years event, drawing huge crowds to promote Friskies Tasty Treasures, the latest range of cat food products by Friskies and support the Friskies Tasty Treasures drive that aims to donate 50,000 meals to shelter-dwelling cats.

Part of their recent Dear Kitten campaign, Purina Friskies are encouraging consumers to see the silly side and shows just how popular internet cat videos on Youtube really are.

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