Food & Drink

Guinness finds a new idea hiding inside the word ‘lovely’

Stella Artois brings its Perfect Serve to Netflix’s The Gentlemen

How Lucky Generals rebuilt Virtual Insanity’s spinning room for Beefeater 0.0

Häagen-Dazs asked Toronto for a pint. Stella Artois said yes.

Ben & Jerry’s launches pillowcases made for the freezer

Desperados turns frozen beer into festival jacket air-con

Liquid Death want your pee to cool AI data centres

KFC gives ‘Chicken Wine’ the pairing it was waiting for

McDonald’s is crashing weddings with personalised sauce pots

Heinz ketchup bottle gets a lid with three love settings

7UP turns Clapham pub pink for zero-alcohol shandy launch

Burger King turns summer sunburn into flame-grilled advertising

Vodka brand builds ice-cold refuge from London heat

Taco Bell Spain turns the avocado toast myth into rent money

Busch turns hay bales into beer billboards

Now Pepsi fans can smell like their favourite soda

Domino’s turns its cult dip into a garlic and herb ice cream

Modelo launch smallest beer on Mexico City’s biggest billboard

Beefeater 0.0 finally reveals what Jay Kay was reaching for in Virtual Insanity

Coca-Cola’s new global identity: ‘make Coca-Cola more Coca-Cola’

Corona turns sunset shadows into a giant beer bottle ‘posters’

KFC opens a pickle-themed nail bar

Carlsberg turns flyposters into football goals

Sparkling wine brand turns the cork into proof of everyday wins