Samsung shines a light on life after dark with Ashley Walters
Advertising
Coinbase turns financial NPCs into players in Oscars ad
KitKat turns the everyday dash into a reminder to take a break
Cadbury brings back ‘Made to Share’ with candid moments of everyday generosity
Norwegian Consumer Council spoofs ‘enshittification’ in hilarious ad
McDonald’s turns fans’ camera rolls into campaign
McDonald’s NZ proves brand power by ditching the logo
Audi’s BRIT Awards campaign does not feature a car
Cigarette-style warnings power push for under-16s social media ban
Duracell charges up Williams with the smartest livery in F1
Rio turns fruity vapes into a rotten wake-up call
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Dove flyposts Reddit reviews (good and bad) across NY
Warburtons turns 150 with blockbuster starring Morgan Freeman
Nike backs the power of self-belief with giant cricket installations across Mumbai
Pizza Hut tease ‘Vertical Pizza Box’ with street stunt
William Shatner becomes “Will Shat” for Raisin Bran
Claude campaign imagines a dystopian ad-filled future
Jurassic Park gets a reboot and a tech upgrade
Wraps meet runway in McDonald’s mess-free fashion campaign
Waitrose blasts off with The Gastronaut
Maltesers marks 90th with historic ode to female solidarity
IKEA wraps Copenhagen in flat-pack to make a big point
Perk brings expenses chaos to life
Audi lets the weather do the talking