Cluely’s brutally honest Times square ad is the anti-ad flex
OOH
McDonald’s hides fries in fringe for stampede-season
Alzheimer’s campaign buffers to show heartbreak of memory loss
Ocado leans into everyday moments with shopping list campaign
Tesco backs Women’s Euros teams with a clever OOH campaign.
Four words. One perfect line.
Audi wins Wimbledon OOH with this billboard
Polaroid’s outdoor takeover takes aim at phone fatigue
KitKat wins big by calling out screen addiction
DoorDash tour Bagmobile across America
‘Make AI worried you’re going to take its job’ – The Economist
stmarksstudios.com
Atomic turns the Thames into a charging cable in slick campaign for Uber Boat
Raye eats Weetabix off her Spotify plaque, Weetabix eats the internet