Written by James Herring
Editor of Famous Campaigns. Consultant to brands and agencies.
Heinz and Heineken: the match we’ve all been waiting for?
BTS: How Hawkstone won Britain’s Got Talent
Norway’s squad photo is the World Cup image everyone is talking about
Cornetto brings Susan Boyle to Little Venice for a jingle comeback
Online tracking gets sinister in Apple’s surreal new ad
Finnish retailer nails the look that says it’s time for a new bike
Lime turns the promo code into a rider safety pledge
One bucket, one person, zero sharing: KFC Sweden goes feral
Two stone IKEA chairs now mark the sunniest spot in Sweden
Heineken sticks a fan in the loneliest seat in the stadium then sits Xavi next to him
BMW’s new campaign leaves the car out of the picture
Brand America is in crisis — and the World Cup is caught in the crossfire
Coca-Cola turned its iconic contour bottle into a chopstick.
Filthy van. Clean idea.
Melanoma Focus trains barbers to spot the skin cancers their customers can’t see
Cannes Lions 2026: your essential programme guide
Metallica turn UK tour dates into a blood donation drive
Oatly opens bike-thru cafe in Amsterdam
Columbia made hikers walk miles through the Peak District to earn a ‘rave in a cave’
The Famous Q&A with ~ Kristine Segrist
Kim Kardashian, Travis Scott, Ronaldo — Nike’s World Cup squad revealed
Why this insurance ad campaign is a complete and utter disaster
McDonald’s used an office photocopier to shoot their latest campaign
Fender just released a Telecaster that belongs in an arcade
This Scottish bookshop lets you live the bookseller dream
Faber-Castell’s “Shot on” spoof proves pencils can outgun a smartphone
World Cup tickets are crazy expensive, so this airline built a campaign around it