Written by James Herring

Tesco turned a billboard into a pick-your-own bouquet for Mother’s Day

Devil Wears Prada 2 turns popcorn into fashion with handbag bucket

LEGO turns Shanghai’s commute into a Formula 1 race

Corona introduces laser-etched limes to perfect bottle ritual

KitKat turns the everyday dash into a reminder to take a break

Norwegian Consumer Council spoofs ‘enshittification’ in hilarious ad

McDonald’s turns fans’ camera rolls into campaign

JD casts Louis Theroux as unexpected face of Nike Air Max campaign

Chupa Chups creates the ‘final boss’ lollipop

Peanut and Tommee Tippee push ‘matrescence’ into the mainstream

Penguin Random House UK unveils Playful Penguins

Famous Campaigns goes LIVE with unmissable event

Now you can get buried in a Supreme coffin

Channel 4 turns up sewage pressure with Fountain of Filth

A prototype retro phone that puts childhood back on the line

Duracell charges up Williams with the smartest livery in F1

IKEA’s plush orangutan becomes brand hero

Rio turns fruity vapes into a rotten wake-up call

Lidl rolls into London Fashion Week with runway-ready trolley bag

Asda trials ‘open to chat’ red basket for single shoppers

Specsavers turns up the volume on love with ‘The Relationship Aid’

Warburtons turns 150 with blockbuster starring Morgan Freeman

Nike backs the power of self-belief with giant cricket installations across Mumbai

Turkish barbers responds to Farage with shopfront satire