Canva tackles transparent logos in new campaign
By James Herring on Thursday, September 25, 2025
A witty billboard from Canva and Stink Studios highlights fake ‘transparency,’ promoting its Background Remover tool as the fix.
Over the Summer Canva turned the area around Waterloo Station into a playground for marketing truths.
The activation included multiple executions (media planning by OMD) that poke fun at everyday client-agency frustrations while promoting Canva’s suite of features.