Pete Davidson is Reformation’s ‘Official Boyfriend’

Pete Davidson? More like Sweet Davidson!

Inked heart-throb has been named Reformation’s ‘Official Boyfriend’ for their Valentine’s Day campaign.

A 3-minute video shared by the fashion brand presents Davidson as the ideal boyfriend: a guy who doesn’t just tolerate shopping trips but actively supports them.

Davidson also posed for a series of photos in an “official boyfriend” shirt showing newly tattoo-free skin.

The comedian, who has spent $200,000 removing his tats so far, can be seen leaning into his new role of caring, loving boyfriend in the sustainable fashion brands latest campaign – if Pete Davidson can do it, so can you!

Reformation have said ‘Pete Davidson, the go-to complement to beautiful and talented women everywhere, has officially partnered with Reformation, the other go-to complement to beautiful and talented women everywhere’

Awwwww – Happy V Day to all those that celebrate! 

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