Strawberries and cream-scented portaloo offers Wimbledon goers queue relief

By on Thursday, July 9, 2015

In a smart topical stunt, bathroom retailer bathstore has created ‘the ultimate toilet experience’ – a Wimbledon-themed portaloo on wheels dubbed the ‘QLoo’.



The QLoo will be circulating the tournament’s queue, and is manned by ball boys and girls who will apparently hold people’s spaces in the queue whilst they use it.

As well as being fully equipped with an AstroTurf interior, tennis memorabilia and a radio streaming match commentary, the toilet is also scented with a strawberries and cream room fragrance,.

Those wishing to use it are asked to tweet @bathstore using #QLoo and the team will make their way to people in the queue.


Involved agency: Frank PR

Comments are closed.

Get the best creative brand campaigns directly to your inbox, every Friday!

Hide forever...