Directline unveils first Cinigym
By Jonathan O'Connor on Wednesday, August 7, 2013
Combining two of my favourite things, @ShineComms (with the help of Denise Van Outen) launched the first ever Cinigym. Now you can combine getting buff with watching Bad Boys.
The Cinigym combines the necessity of working out with the pleasure of watching a film, the number one past time Brits state they can’t find the time for.
Denise said: “I’ve really enjoyed working on this. I love watching films but never seem to get the chance! We’re all so busy and going to the gym is something we all have to do but it can be the first thing to drop off the list.”
Source: Shine Communications