Other

Wilkinson Sword Intuition cuts through women’s shaving myths

Heinz grillz make sachet opening a whole lot easier

IKEA Australia goes full pixel for the Minecraft movie

Cheetos release limited-edition trousers that double up as a napkin

Edible Soap campaign shines a light on the UK’s hygiene poverty crisis

April Fools 2025 round-up

Minecraft and Tourism New Zealand team up to encourage visitors

Arsenal and Dirt is Good tackle period taboos

Bridget Jones launches pop-up radio station to promote new film

Joe Wicks opens the first-ever roller disco supermarket

McDonald’s release a limited-edition Big Mike order

Actimel highlights winter’s toll on the body with striking billboards

Krept & Konan revolutionise shopping with Saveways

Liquid Death and Depend launch a specially made adult diaper for mosh pitters