Malibu recruit Tom Daley for awareness campaign

Domino’s turns its cult dip into a garlic and herb ice cream

Busch turns hay bales into beer billboards

Specsavers recruits Groove Armada to get Gen X to check hearing

DuckDuckGo’s answer to AI glasses: “Normal F***ing Sunglasses.”

Museum turns ‘worst aquarium ever’ review into sold-out merch

Now Pepsi fans can smell like their favourite soda

IKEA puts a price on the moments its products deliver

Burger King turns summer sunburn into flame-grilled advertising

Amazon’s pop-up library stocks nothing but self-published books

Netflix traps a man in a billboard above Sunset Boulevard