Taco Bell has transformed a student flat in Leeds into the ultimate “Tacommodation”
By Ally Bracco on Monday, November 4, 2024
Taco Bell has turned a student flat in Leeds into a taco lover’s dream as part of its latest “Tacommodation” campaign, created in partnership with creative agency The Or.
The setup features iconic Taco Bell décor throughout the flat, complete with authentic touches like menu boards and ordering screens in the kitchen, along with reusable cutlery and serving trays.
The lucky student resident, Arabelle Holme—considered Leeds University’s biggest Taco Bell enthusiast—will now enjoy rent-free living for the rest of the academic year, all for just £1.99, the price of a burrito.
Jessica Kleinert, head of marketing at Taco Bell UK said, “Students are the backbone of our late-night cravings, but rising costs are making it hard for them to enjoy student life fully. The Or have created a fun and completely unique solution that taps into the beautifully wild world of fandoms.”
Dan Morris, The Or’s executive creative director, said, “In my days as a student I witnessed many accommodation atrocities. However, Taccomodation will have students in Leeds talking for all the right reasons. This stunning redesign emulates the true Taco Bell experience, with everything from menu boards to reusable cutlery and even sauce packets.”
Arabelle also added “We are the only flat in Leeds that can boast it has its very own Taco Bell, and we can’t wait to invite mates over this Halloween to enjoy the full experience!”
Credit: https://www.theorlondon.com/
Credit: https://www.tacobell.co.uk/