Why Channel 4 are promoting a portable urinal

By on Monday, January 16, 2023

Channel 4 are promoting their comedy content with a QVC style ad for a portable unisex urinal which allows viewers to to ‘stream freely’ so that they don’t need to leave the sofa, even when nature calls.

 

In traditional shopping channel style, the trail comes complete with helpful demonstrations of how to use the specially-made gadget.

The campaign by 4 Creative has been created to highlight the choice of comedy boxsets on All 4 from Derry Girls to The Curse, as well as cult classics like Peep Show and The IT Crowd.

 

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