Technology

Samsung thank fan who sent them a cute dragon drawing with a free customised Galaxy SIII

One small step for man…. One giant leap for Will.i.am

How to Impress a Penguin

HMV Social Media Cafe

Move over flash mobs, cash mobs are the thing

Tesco launches first virtual store…at Gatwick Airport

Olympic Opening Ceremony dominated by happy tweeters

Urban Outfitters integrates Instagram & Twitter onto product pages

Sneaker store uses GPS to hijack customers from competitors

Lynx screens worlds 1st sound-activated cinema ad in UK

@DKNY creates hype around London store with imitation social media video #UK2012

Charity Kids Company & Netmums want to turn old phones into meals for kids

Missing People enlist Kate McCann as brand ambassador, to launch digital billboard campaign

Leeds Rhinos put their shirt on Twitter