Southeastern railway flip out for Pancake Day

St Pancras station has been temporarily rebranded “London St Pancake” for Pancake Day, thanks to a playful activation by operator Southeastern Railway.

For one day only, commuters passing through the London transport hub were greeted with updated signage transforming the iconic name into a syrup-sweet pun.

The light-touch takeover, which has become an annual tradition, turned an everyday journey into a moment of seasonal fun, with digital boards and wayfinding signs reflecting the temporary rename.

 

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