Heinz are releasing a Ketchup-red paint

By on Wednesday, September 6, 2023

For those who thought their love for Heinz Tomato Ketchup could only be expressed on a plate, prepare to dip your brushes into a game-changing collaboration.

The Kraft Heinz Company has teamed up with Lick Paints to introduce a first-of-its-kind paint colour that promises to splash your walls with the ketchup red.

Named Red HTK 57, this vibrant hue is an ode to the Heinz Tomato Ketchup enthusiasts and Lick aficionados who’ve been waiting for an extreme way to manifest their loyalty.

From the dinner table to the décor, ketchup red now transcends the boundaries of the kitchen.

Red HTK 57 has been crafted for the “irrational lovers of Heinz Tomato Ketchup” as well as the “shamelessly stylish Lick enthusiasts.”

According to the companies, the hue has a dose of black pigment to tone down its intensity, adding a timeless feel to the color.

The end result is a shade with “welcoming and heartwarming qualities” that invites you to drench all four walls and your ceiling.



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