Ocado Technology launch the world’s largest tablet #sLablet

By on Tuesday, April 1, 2014

The 1st April has arrived.

The round ups are being compiled.

And #AprilFool is trending.

The smartest campaign of the bunch for me (so far) is Ocado Technology’s story unveiling the world’s largest tablet, the 42” sLablet.

They’ve tapped into the current hype around large tablets and produced a nice parody video too – produced by Mid Brow Productions: www.mid-brow.com


Source: The Poke

Agency associated: M&C Saatchi PR

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