Ice-cubes shaped like Sir Richard Branson’s face served in Virgin upper class bar
Designed so the Virgin boss could travel ‘in spirit’ with his passengers, ice-cubes formed to look like the face of Sir Richard Branson will be served in drinks from the new on-plane upper class bar (the ‘longest in the sky’, apparently).
It took a team of four designers six weeks to create the moulds, taking exact measurements of the tycoon’s head using ‘detailed photographic techniques and laser scanning technology’.
Source: Mail Online, tweeted by Nicola Hanley
Involved agency: Mischief PR
