German orchestra celebrates dusty concert halls with beautiful promo

By on Monday, September 14, 2020

Throughout lockdown, concert halls have been left empty all across the world, filled with nothing but silence. However, thanks to a specially designed and tested safety and hygiene concept, Bamberg Symphony in Germany is returning to the public on the 17th of September.

To mark this occasion Serviceplan Campaign designed a beautiful performance using nothing but dust, titled BAM is back.

Alexander Nagel, creative managing partner at Serviceplan Campaign: “The film arose from the idea that dust had settled in our concert halls during the pandemic because nothing could take place there anymore. For us, this dust was a symbol of coming to a standstill, which we wanted to transform into a symbol of a new beginning.”

The video ‘BAM is back’ was directed by Emilia Möbus, shot post-lockdown in July while observing Covid-19 safety regulations, and produced by LeHof Media, the Animations were created by Aixsponza.

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