KLM’s – LIVE HIGH FIVE

By on Friday, October 10, 2014

Come on, everyone enjoys the little satisfaction that a simple high-five brings. Master the speed and trajectory and, for a split second, you feel like the next few steps should be bouncing off a red carpet. Well, Dutch Airline KLM gave a handful of lucky people the chance to take it international.

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As part of the airline’s World Deal Week, two separate and equally impressive screens were set up over 3,500 apart in NYC and Amsterdam. The live installation challenged passers-by to create the perfect high-five with their international counterpart, a task not as easy as it sounds. Countless tries and failed attempts later, a few well-orchestrated pairs where rewarded for their efforts; City swap tickets with KLM to either NYC or Amsterdam!

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The idea demonstrates the clever use of live interaction whilst bringing together a gesture that’s recognised world-over. Nice work…

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Enjoy the video below:

 

 

Source: https://blog.klm.com/the-perfect-high-five/

 

 

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