Amazing Street Hack is Latest Viral PR Prank
By Ciaran McCormick on Saturday, May 17, 2014
Ubisoft have released a compelling prank video to build buzz over the upcoming release of their WATCH_DOGS video game. A repair man gives members of the public the power to hack into traffic lights, ATMs and luxury cars with just an app on their mobile phone. It was filmed in Los Angeles where, as the people given the app discover their new power, it takes a dramatic and dark twist.
The debate on whether the members of the public are actors still rages but the video has amassed over 5 million YouTube views. Our eyes have been eagerly opened to a game world where we can wreak havoc on a city through the thrill of hacking.
Watch the full video below: