Scandinavian Airlines finds a purpose for QR codes

By on Monday, February 13, 2012

Take two people, who vaguely like each other, add a couple of QR codes, get them to synchronise their QR code scanning and voila! There you have it – a 2-for-1 marketing campaign from Scandinavian Airlines that embraces new technology. And I’m sure the technology-loving Nordics are lapping it up!

A great example of a QR code strategy, courtesy of Kirsty Turner.

Couple Up to Buckle Up from T&J:

Comments are closed.

Get the best creative brand campaigns directly to your inbox, every Friday!

Hide forever...