Dove takes a stand against portrayal of women in AI content

By on Wednesday, April 10, 2024

Dove has taken a swipe at the portrayal of women in AI-generated content – offering practical guidance for creating more representative images.

Twenty years ago, Dove made a stand in challenging false beauty standards.

As we transition into an era where 90% of content is predicted to be AI-generated by 2025, their message still stands: keep beauty real.

According to research by the brand 1 in 3 women feel pressure to alter their appearance because of what they see online, even when they know the images are fake or AI-generated.

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