Volkswagen has removed all photos of its cars on new website in commitment to sustainable mobility
By Hannah Priestley on Thursday, February 11, 2021
To promote their new all-electric car, VW partnered with TAXI to launch a new website that has removed all its vehicle photographs and used ASCII text to create the illusion of images of their cars.
For those, like me, who don’t know what ASCII is, it stands for American Standard Code for Information Interchange and is a type of character-encoding that is used for computers to communicate and store characters such as letters, numbers and symbols.
Every video you watch, website you visit and email you send adds to the global demand for energy which increases carbon emissions.
By removing images and replacing them to ASCII illusions and by using little more than black and white text, it takes less energy to transfer that data over the internet.
The new and innovative website brings a browsing experience that has a cleaner carbon footprint.
According to Website Carbon, VW’s site produces an average of only 0.022 grams of CO2 per view, compared to the average which produces 1.76 grams of CO2 per page view so now you can drive and browse sustainably.