Lush is offering free hand washing to help fight coronavirus

By on Tuesday, March 3, 2020

With the coronavirus being everything anyone can think about at the moment, Lush has developed an idea to help prevent the spread of the virus in the UK. Currently, Lush is inviting people into shops to wash their hands for FREE. People who stop by will be given soap and use of a sink with no obligation to buy anything in return.

The ethical cosmetics retailer is promoting what it calls a “public service” through posters, telling those who pass by to come in and wash their hands.

“The simplest thing you can do to not get a virus is to regularly wash your hands,” said Lush’s chief executive, Mark Constantine. “So we’re saying people can come in off the street and wash their hands in our place. We’ve got loads of soap and plenty of hot water.”

In a statement the company said: “Since we’re universally known as ‘that soap shop’, from Friday 28 February we’re using our shop windows to promote the hand-washing guidelines as advised by the NHS in the UK and other public health organisations around the world,”

“The winter months are always a time when hand hygiene matters because coughs and colds pass around, but the current situation with the spread of the new Coronavirus means that it is more important than ever that people regularly wash their hands and observe best practice.

“It is also important that people understand the full, effective routine of washing as advised by the health authorities to maximise the removal of germs.”

The company statement goes on to continue to stress the importance of preventing the spread of coronavirus and how there needs to be a focus on better basic hygiene.

To learn more on what you can do to protect yourself go to World Health Organization website.

Comments are closed.

Get the best creative brand campaigns directly to your inbox, every Friday!

Hide forever...