Ford pro-types ‘Emoji jacket’ to help cyclists communicate with drivers

By on Saturday, February 8, 2020

Over 2,000 cyclists are killed by drivers on the road in Europe every year.

Enter Ford with a novel solution: an emoji jacket.

The car manufacturer have  designed a cycling jacket with an LED display on the back that lights up with various emojis.

According to The Verge ‘A smiley face indicates a happy cyclist, a frowny face a less happy one, and so on. There are also directional symbols for when a cyclist intends to make a turn and a hazard symbol when they may be experiencing a flat tire.’

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