Campina goes door to door with cows to spread the moos

By on Thursday, May 24, 2012

Dutch dairy producer Campina created a very funny campaign to promote milk, using cows to ring doorbells to introduce themselves to customers.

Cue lots of startled people and some very funny footage:

The campaign, called ‘Discover the Source’, meant Campina could show where their milk came from. As well as cow visits, Campina also made the milk traceable by introducing a code that could be used to see which farm the milk comes from.


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