Tesco's "£50 iPad" offer withdrawn

By on Tuesday, March 13, 2012

BBC's Most Read article right now carries the headline: '£50 iPad' advertised by Tesco will not be honoured. It appears that they 'accidentally' advertised the new upcoming iPad for just £50. The article not only carries a tweet, but also a statement from Tesco. Similar online price miscalculations have been picked up from cigarette smoking granny wearing gloves

>Argos and Next in the past. In these austere times, anyone will do anything for a bargain – clearly so as the BBC article is currently most read!

A genuine mistake or clever PR by etailers?

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