Reach your creative peak with “The Problem Solver”
By Alex Judd on Monday, January 19, 2015
Creativity isn’t an exact science, but here’s a good attempt to crack it.
According to scientific studies (and who can argue with them?), your creative peak is reached at an alcohol level of exactly 0.075%. How do you know when you’ve reached that level? Simply follow the side label to match your weight with the amount of pale ale you’ll need.
Genius idea? Or a load of rubbish? Either way, thanks to “The Problem Solver” you can throw away the shackles of dry January in the name of creativity – and science has got your back.